Sr. Manager, Market Insights

Hiring By - Biostaffic

ย BioPharma

King of Prussia, Pennsylvania - United States

Job Highlights

Not Disclosed

Mid-Senior level

Posted 4 months ago
Job details

This individual will play a critical consultative role in the prioritization, management, and execution of market research projects to support CSL Behring existing and new products. Role will also include a minimal component of competitive intelligence support.

Market Research Responsibilities:


  • Work with brand managers to identify market research needs during both the annual planning process and on an ad-hoc basis, helping incorporate this into the US CI plans.
  • Present detailed quantitative analysis and qualitative insights to brand managers and, in certain cases, senior leadership in a manner that is easily interpreted and aids strategic and tactical decision-making.
  • Deliver high quality, timely and actionable analysis that characterize opportunities and risk and translate into clear management recommendations with associated implications for the business.
  • Provide brand teams with decision support for campaign/commercial assessments, brand planning, strategic planning, and other planning efforts by providing market insights gained from research.
  • Evaluate and keep abreast of new vendors and methodologies to make sure the research we do is cost effective and provides optimal results.

Competitive Intelligence Responsibilities:


  • Support in the gathering, analysis, and distribution of competitive intelligence on CSL Behring existing and new products/franchises within therapeutic areas, market conditions, competitors and customers for business decision-making.
  • Support CI activities at scientific congresses, ensuring cross-functional participation in defining key business questions and generating insights.
  • Support in the utilization of primary CI, competitor investor presentations, and analyst reports to design a current and future market landscape.

Qualifications


  • Education: BA or BS required. MBA desirable.
  • Experience in leading projects in Primary Qualitative and Quantitative Market Research, Secondary/Syndicated Market Research.
  • 5+ years of pharmaceutical or healthcare industry experience in market research or related experience.

Benefits Offered?

  • No

Bonus Offered?

  • No

Travel Required?

  • No

Location:

  • King of Prussia, Pennsylvania - United States

Experience:

  • Mid-Senior level

Global Experience Needed?

  • No

Specialized Experience Needed?

  • No

Apply before:

  • Apr 13, 2024
Company Overview
CSL
CSL

Current Openings: 0

CSL is a leading global biotechnology company with a dynamic portfolio of lifesaving medicines, including those that treat haemophilia and immune deficiencies, vaccines to prevent influenza, and therapies in iron deficiency, dialysis and nephrology. Since our start in 1916, we have been driven by our promise to save lives using the latest technologies. Today, CSL โ€“ including our businesses, CSL Behring, CSL Seqirus, and CSL Vifor โ€“ provides lifesaving products to patients in more than 100 countries and employs 32,000 people. Our unique combination of commercial strength, R&D focus and operational excellence enables us to identify, develop and deliver innovations so our patients can live life to the fullest. See our community guidelines: https://bit.ly/3Bs17Ra
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