Job Highlights
Not Disclosed
Posted 1 year ago
Job details
The Position
Position Details职位基本信息：
Position Title:
职位名称:
Marketing Manager/Associate Marketing Director
Division:
部:
Oncology CE
Reports to:
直接主管:
Hao Shi,
Franchise Head – Hematology
Department:部门:
Hematology Franchise
Functional Manager:
(Global Functions)
职能经理:
(全球职能部门)
Hao Shi,
Franchise Head – Hematology
Location:
工作地点:
Shanghai
A healthier future. It’s what drives us to innovate. To continuously advance science and ensure everyone has access to the healthcare they need today and for generations to come. Creating a world where we all have more time with the people we love. That’s what makes us Roche.
Your opportunity
Lead the team to develop product launch strategies and marketing campaigns in target group to increase market share and meet the growth ambition for product launch success.
¨
¨
25% - 50%
¨
>50%
Who we are
At Roche, more than 100,000 people across 100 countries are pushing back the frontiers of healthcare. Working together, we’ve become one of the world’s leading research-focused healthcare groups. Our success is built on innovation, curiosity and diversity.
Roche China consists of the full value chain of Pharmaceuticals and Diagnostics fields, from early research, clinical development, manufacturing to commercialization. With more than 7,000 employees, Roche China is now working to develop itself into Roche's third global strategic center after Basel and San Francisco, and making sustained efforts to fulfill its long-term commitment to China, so as to meet Chinese patients’ unmet needs.
Roche is an Equal Opportunity Employer.
Position Details职位基本信息：
Position Title:
职位名称:
Marketing Manager/Associate Marketing Director
Division:
部:
Oncology CE
Reports to:
直接主管:
Hao Shi,
Franchise Head – Hematology
Department:部门:
Hematology Franchise
Functional Manager:
(Global Functions)
职能经理:
(全球职能部门)
Hao Shi,
Franchise Head – Hematology
Location:
工作地点:
Shanghai
A healthier future. It’s what drives us to innovate. To continuously advance science and ensure everyone has access to the healthcare they need today and for generations to come. Creating a world where we all have more time with the people we love. That’s what makes us Roche.
Your opportunity
Lead the team to develop product launch strategies and marketing campaigns in target group to increase market share and meet the growth ambition for product launch success.
- Develop and undertake both strategic and tactical plan to realize market opportunities in target disease area
- Lead effectively the team to achieve the operational excellence of marketing programs/project with SMARTI marketing KPIs
- Develop KOL engagement plan and maintain good relationship with KOLs
- Identify, recruit, manage, coach and develop team to achieve the team business and development target
- Partner with global product team to advocate China launch excellence at global platform
- Seamlessly collaborate within the Franchise marketing team and cross-functional team, advocate continuous improvement, best practice sharing and effective communication
- Guide the team to develop effective brand promotional materials and training programs so as to guide sales operations on launch excellence
- Being open-mind, collaborative, agile to handle challenges and come up with solution despite of ambiguities
- Bachelor or above
- Medical, marketing, commerce preferred
- Adapt well to different cultures and business styles
- Collaborative and supportive approach on teamwork
- Strong understanding and commitment
- Innovate and highly self-motivated to drive results
- Strong learning agility
- MNC background
- 10 years and above experience in marketing and/sales
- 5 years Pharmaceutical or relevant marketing experience preferred
- Excellent communication and presentation skills in Chinese and English (oral and writing)
- Strong execution capability, cross-functional communication
¨
¨
25% - 50%
¨
>50%
Who we are
At Roche, more than 100,000 people across 100 countries are pushing back the frontiers of healthcare. Working together, we’ve become one of the world’s leading research-focused healthcare groups. Our success is built on innovation, curiosity and diversity.
Roche China consists of the full value chain of Pharmaceuticals and Diagnostics fields, from early research, clinical development, manufacturing to commercialization. With more than 7,000 employees, Roche China is now working to develop itself into Roche's third global strategic center after Basel and San Francisco, and making sustained efforts to fulfill its long-term commitment to China, so as to meet Chinese patients’ unmet needs.
Roche is an Equal Opportunity Employer.
Benefits Offered?
- No
Bonus Offered?
- No
Travel Required?
- No
Location:
- China
Global Experience Needed?
- No
Specialized Experience Needed?
- No
Apply before:
- Apr 15, 2024
Company Overview
罗氏公司
Current Openings: 0
Roche ist ein globales Unternehmen mit Vorreiterrolle in der Erforschung und Entwicklung von Medikamenten und Diagnostika und ist darauf fokussiert, Menschen durch wissenschaftlichen Fortschritt ein besseres, längeres Leben zu ermöglichen. Dank der Kombination von Pharma und Diagnostika unter einem Dach ist Roche führend in der personalisierten Medizin - einer Strategie mit dem Ziel, jeder Patientin und jedem Patienten die bestmögliche Behandlung zukommen zu lassen. Roche ist das grösste Biotech-Unternehmen weltweit mit differenzierten Medikamenten für die Onkologie, Immunologie, Infektionskrankheiten, Augenheilkunde und Erkrankungen des Zentralnervensystems. Roche ist auch der bedeutendste Anbieter von In-vitro-Diagnostika und gewebebasierten Krebstests und ein Pionier im Diabetesmanagement. Seit der Gründung im Jahr 1896 erforscht Roche bessere Wege, um Krankheiten zu verhindern, zu erkennen und zu behandeln und leistet einen nachhaltigen Beitrag zur gesellschaftlichen Entwicklung. Zum Ziel des Unternehmens gehört es durch Kooperationen mit allen relevanten Partnern den Zugang von Patienten zu medizinischen Innovationen zu verbessern. Auf der Liste der unentbehrlichen Arzneimittel der Weltgesundheitsorganisation stehen heute 30 von Roche entwickelte Medikamente, darunter lebensrettende Antibiotika, Malariamittel und Krebsmedikamente. Ausgezeichnet wurde Roche zudem bereits das neunte Jahr in Folge als das nachhaltigste Unternehmen innerhalb der Pharma-, Biotechnologie- und Life-Sciences-Branche im Dow Jones Sustainability Index. Die Roche-Gruppe mit Hauptsitz in Basel, Schweiz ist in über 100 Ländern tätig und beschäftigte 2017 weltweit rund 94 000 Mitarbeiterinnen und Mitarbeiter. Im Jahr 2017 investierte Roche CHF 10,4 Milliarden in Forschung und Entwicklung und erzielte einen Umsatz von CHF 53,3 Milliarden. Genentech in den USA gehört vollständig zur Roche-Gruppe. Roche ist Mehrheitsaktionär von Chugai Pharmaceutical, Japan. Weitere Informationen finden Sie unter www.roche.com/careers #Roche #Biotechnology #Pharmaceuticals #Diagnostics #Healthcare #PersonalizedHealthcare #GreatPlaceToWork #Innovation
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